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What the Dog Saw: And Other Adventures-Malcolm Gladwell

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The bestselling author of The Bomber Mafia focuses on "minor geniuses" and idiosyncratic behavior to illuminate the ways all of us organize experience in this "delightful" (Bloomberg News) collection of writings from The New Yorker.What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from TheNew Yorker over the same period.Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate."Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else's head." What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.

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Malcolm Gladwell has written four thought-provoking books on the human condition and related to practical subjects and topics but what has been different about his perspectives is that he has included in the equation a critical eye within a case study approach. And he himself can be topic of discussion, especially with What the Dog Saw and Other Adventures. The book may be a retrospective of his past writings that were published in The New Yorker in 1996 and to 2008. If one has not read or come across any of the articles, they are a very insightful collection.Gladwell kindly explains in the preface of the book of his purpose for offering readers a glimpse of what he has written in the past decade. And with over 400 pages of enlightening essays in the Gladwell tradition, he takes an idea and he runs with it with a slew of intellectual curiosity that moves into various directions in the process that is not locked into one particular topic; most of what he writes about spans from education, politics, social, economic, cultural, and historical frameworks. But he knows exactly where his thoughts will eventually land with his clear goals explained within the beginning of the book that focuses on: people and their efforts and not necessarily larger than life individuals but the average person that happened to make remarkable results in something they have achieved such as Ron Popeil and his Chop-O-Matic, Devoted to theories, ways of organizing experience, and Predictions we make about people. It is these main factors that relate to understanding outcomes that are not necessarily final in terms of interpretation, and many times before Gladwell has proven that fact in his previous books. And when he probes, he uses a part of his early education and skills as a lawyer and blends it with his journalistic inquiries of critical thinking. All of the chapters show the immense curiosity and a-ha or wait a minute, let me think about that moments. The chapter Something Borrowed is one of several examples, he discusses creativity but makes one question, was the idea original? One of the enticing part of the chapter spoke of memorable classic rock songs from bands such as Led Zeppelin versus a Muddy Water’s song that may have been influenced by lyrics and chords, this topic and another topic in the chapter that held close to home for Gladwell pertaining to the Broadway play “Frozen” and the possibility that the story may have been copied from one of his early articles; purely Gladwell where he has taken what appears to be two completely different topics but he brings them congruently parallel in the conclusion.What the Dog Saw never disappoints for readers that have grown accustomed to Gladwell’s writings. Two points that one may consider before reading the book, the interesting part about the book is that it provides first-time readers a sample of his writing, and second, it clearly shows how far he has come but continues to move forward in his perspectives that is open to new ideas. But one recommendation, if one has not already read his previous books, it is highly encouraged.
I LOVE Malcolm Gladwell s books, all of them. I am sure I have rated all the others with 5 stars. This one was completely different. Normally, his books follow an interesting, educational, think-outside-the-box, relational, and logical path. This one was different. He is one of my favorite authors of non fiction and read his books not only for the enlightenment factor, but he is also good with stories of the past and historical encounters from his unique viewpoints. I would call this one a "mulligan" but the only one. Any other book he has written I would highly recommend. Sorry Malcolm. I feel bad I could only get to a 3 star with this one.

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